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Portland's Coffee Addicts Will Be First to Test Starbucks' Order-Ahead App Rolling out at 150 stores

Starbucks is preparing to field-test a mobile app that lets customers preorder their lattes from a smartphone before even walking into the store, avoiding long lines at the counter. In a…

October 20, 2014, 2:36 PM EDT

Foursquare's First Brand Campaign Takes a Foodie Approach Mobile app looks to build on its 55 million users

For the next six weeks, New Yorkers and Chicagoans will see ads from Foursquare on their commutes as well as in their smartphone-based social media streams. The multimillion-dollar effort is…

October 20, 2014, 8:00 AM EDT

Brands Give Out One Hour of Free Music With New Pandora Ads Fox and Sony Playstation are first to ink deals

Pandora’s new ad product, dubbed Sponsored Listening, lets you skip audio promos for an hour if you click on a video ad. The music service is beta testing with Fox,…

October 20, 2014, 5:00 AM EDT

Check Out Snapchat's First Ad for Universal Pictures Video promo for 'Ouija' appears on popular mobile app

Snapchat's first sponsored message arrived today, and it was a video ad from Universal Pictures previewing its movie Ouija. The ad was sent to users' "Recent Updates" feed where messages…

October 18, 2014, 7:25 PM EDT

Snapchat Says Ads Are Coming This Weekend: 'We Need the Money' Reveals new details of its business plans

Snapchat—ready to actually bring in revenue—will start showing ads this weekend, and the messaging app gave a better understanding of how marketing will arrive in users' inboxes with a blog…

October 17, 2014, 4:46 PM EDT

Whisper App Accused of Not Being Anonymous After All Company denies Guardian's reports of tracking users

Dark social just got darker. Indirect Snapchat leaks were only the beginning. Now, our trusted anonymous apps like Whisper aren’t so trusted after The Guardian found that the company tracks…

October 17, 2014, 1:46 PM EDT

So Happy Together? You and Android Lollipop Should Never Be Apart, Ads Say OS connects all your devices all the time

Android wants to be with you. Everywhere. All the time. Is that so wrong? The Google-developed platform doubles down on the "togetherness" theme in work touting its new Android 5.0 Lollipop…

October 17, 2014, 12:55 PM EDT

7 Advertising Trends That Show You Exactly Where This Industry Is Headed Mobile and programmatic are changing everything

How big is programmatic advertising? It’s on track to be $20 billion big. This once small piece of the ad industry—the automated buying and selling of digital ads—is set to double…

October 16, 2014, 12:20 PM EDT

Snapchat Pictures Hacked From Third-Party Site More than 200,000 photos of teenagers reportedly posted

Hackers have reportedly breached hundreds of thousands of Snapchat photos from a third-party site. On Sunday, more than 200,000 photos of teenagers were posted online, per The Guardian. The breach affected…

October 13, 2014, 2:59 PM EDT

2014 Hot List Finalists: Digital Here are the finalists for the hottest digital brands

Hottest Digital Brand of the Year Amazon Apple GoPro Netflix Snapchat Vice Hottest Startup Imgur Snapchat Whisper Hottest Digital Obsession Netflix Reddit Twitch YouTube Hottest Digital Publication Jezebel TMZ Vice Hottest Sports Brand Deadspin ESPN Grantland Yahoo Sports Hottest Digital Marketer Dunkin’ Donuts Newcastle Brown Ale Oreo Starbucks Taco Bell Hottest in Native Advertising BuzzFeed Vice Vox The New York Times Hottest Gear, Gadgets and…

October 13, 2014, 12:48 PM EDT

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