Technology
:Gaming
Manny Anekal has been named the chief revenue officer for MediaSpike, a startup focused on mobile in-game advertising. Anekal is one of the most seasoned veterans in the still-nascent world of…
Samsung's Unicorn Apocalypse, the fictional game featured in half a dozen ads that aired on the Oscars, was always begging to be defictionalized—and now it has been. Samsung held a…
PETA is planning to hand out anti-abuse pamphlets at the launch of StarCraft II: Heart of the Swarm, urging gamers to respect the game's pixelated extraterrestrials known as The Zerg.…
There's nothing new about marketers trying their hand at popular Internet memes. But Electronic Arts takes a pretty clever stab at it in the new trailer for The Sims 3…
At the risk of stating the obvious, $105 million is a lot of money. That’s about what Comcast and NBCUniversal have shelled out on the new Syfy series and video…
Online video has yet to create premium content. YouTube, Netflix, Hulu have all tried, but none has achieved the mass appeal and big-budget scale of a CBS. Last year Microsoft…
I hope The Replacer sticks around for a while. The titular character in 72andSunny's trailer for Call of Duty: Black Ops 2 - Revolution is portrayed by veteran actor Peter Stormare,…
We're increasingly friending brands on Facebook—the average consumer has 29 brand friends on social networking sites, up from just seven a year ago. But that doesn't necessarily mean we're spending…
If you run a popular video game and you're on the fence about including gay themes, what's the best way to make everyone happy? Not like this. Bioware, creator of Star…
There were two big observations out of the annual Consumer Electronics Show last week. First, from media giants like AOL and Comcast emerged the common vision that 2013 will be…
