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Hispanics Are the Most Digitally Savvy Group A marketer's dream

There is no doubt the digital media universe continues to shift and evolve with the constant introduction of new platforms and ways for consumers to engage. Marketers looking for a…

May 6, 2013, 10:17 PM EDT

Amazon Preps Kindle TV Set-Top Box Streaming device to join an already crowded market

After expanding into hardware creation with the Kindle, the Kindle Fire tablet and a rumored smart phone, Amazon is developing a proprietary TV set-top box.  According to unnamed sources cited by…

April 25, 2013, 1:38 PM EDT

Men Are More Likely Than Women to Use Mobile Shopping Technology Gets it done faster

When it comes to mobile shopping, the gender gap is alive and well. Data from the DDB Life Style Study looked at mobile shopping patterns by gender and found that…

April 24, 2013, 6:30 AM EDT

One in Four Teens Uses a Cellphone to Get Online Among adults, it's only 15 percent

Teens have been the most voracious online users for years. What’s changed in the past year is that they’re increasingly accessing the Internet on the go (thank Apple for that).…

April 16, 2013, 10:04 PM EDT

Microsoft Is Developing a Smartwatch Will second time be the charm?

Microsoft is throwing its hat into the smartwatch ring, The Wall Street Journal reports. The Journal, citing unnamed sources, reports that Microsoft has asked its suppliers for tiny touchscreens that…

April 15, 2013, 11:54 AM EDT

MPA Is Getting Closer to Digital Magazine Ad Standards Using five analytics companies

Magazine publishers have found new fans for their content on tablets and e-readers, but will they ever be able to get advertisers to give them the same commitment? In the three…

April 14, 2013, 11:04 PM EDT

What Does That Second Screen Mean for Viewers and Advertisers? Audio is the secret

The more screens you have, the more likely you are to engage in media multitasking. To find out what all that means for programmers and advertisers, the Time Warner Medialab…

March 31, 2013, 9:42 PM EDT

For Four Notable Startups, This Was SXSW Partnerships, parties, panels

A tall rocker dude with a passing resemblance to Dave Grohl ambles into the Austin Four Seasons, hardly standing out among the flannel-wearing, phone-staring digerati during the first week of…

March 17, 2013, 11:03 PM EDT

The Dark World of Rogue Apps Copyright violations, sinister privacy violations abound, according to IP Lasso

Ray Lewis has been accused of various crimes in the past. But did you know he might steal your iPhone contacts? Not Ray personally. But a slew of app developers are…

January 31, 2013, 12:01 AM EST

The Most Popular Brands of the Year YouGov ranks the top companies for 2012

Subway was the top brand in the U.S. for a third year in a row, while two huge tech companies, Google and Apple, which battled privacy issues and product defects,…

January 28, 2013, 12:02 AM EST

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