More Saatchi Changes: Michael Jeary, 20-Year Saatchi Veteran, Plans To Leave Shop to Pursue Other Interests


By Michael McCarthy

NEW YORK--Michael Jeary, one of the highest ranking executives at Saatchi & Saatchi Advertising Worldwide here, is leaving the agency after 20 years. Jeary, who holds the title of vice chairman and worldwide director of marketing in addition to worldwide account director on the global Johnson & Johnson account, plans to leave at the end of May to pursue other interests.

'I've come to the realization that there's a lot of good stuff I want to do before I die,' said Jeary. 'I will stay involved in the agency business in some fashion.' He added that he is considering either joining another agency or 'exploring opportunities that will move me from an employee to an entrepreneur.'

Jeary, 49, joined the agency then known as Dancer Fitzgerald Sample in New York in 1975. He left to join Della Femina McNamee before rejoining Saatchi in 1990 in a business development role. From 1991-94, Jeary was chairman, chief executive officer of the San Francisco office before being appointed to the same post at the New York agency in 1994. He took on his current role in 1995.

Tom Lom, co-managing director of Saatchi's Healthcare Connection unit in New York, will succeed Jeary as worldwide account director on J&J, said sources. Lom has been overseeing the agency's North American J&J business. Saatchi is also mulling how it will replace Jeary as the point person for new business.

Jeary's departure comes just a week after Saatchi announced that Kevin Roberts will replace Ed Wax as worldwide chief executive officer, effective next Monday.

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