Is Social Media Making Us Elitist?

Use brand platforms to encourage people to find contentment and happiness.

Facebook Lite Is Not Just for Emerging Markets Anymore

The lightweight alternative Android app launched in several developed nations.

Pinterest: Here’s How to Sort Your Boards on Mobile

Users have multiple options for organizing their content.

Your Users Don’t Need to ‘Learn More’

Boost engagement with more contextual calls to action.

Nothing but Nets for Steph Curry’s Facebook Birthday Fundraiser

The NBA superstar has raised nearly $40,000 for the malaria organization.

YouTube: Here’s How to Turn On Dark Mode on iOS

The dark theme will launch on Android in the future.

Storytelling and the Myth of Diminishing Attention Spans

Opinion: Longer forms of content can engage audiences more deeply.

Facebook Opened Its Instant Games Platform to All Developers

Games can be monetized through interstitial and rewarded video ads.

Facebook IQ: Keep Your Eyes on the Calabaza

The West Indian pumpkin was one of February’s Topics to Watch.

Relying on Social Marketing? Give Outdoor Advertising Another Look

Opinion: It’s in the real world, so it’s not prone to click fraud.