Black-ish’s Season-Long Microsoft Partnership Culminates in Branded Content Spot During Tonight’s Episode

Anthony Anderson and his castmates appear in a 60-second Microsoft Surface ad that will run during the show.

ABC Sells Out Its Oscars Inventory, With 30-Second Spots Costing Up to $2.5 Million

It will be ABC's highest single day of ad revenue all year.

Melissa McCarthy Kia Spot Is This Week’s Most Digitally Engaging Ad

The chart-topping Kia spot has McCarthy starring as a hapless eco-warrior. The Super Bowl ad has had more than 900 post-game airings.

After SNL’s Highest Ratings in 6 Years, NBC Prepares the Show’s First Branded Content Spots

As part of this season's 30% reduction in ad load, the show's first two branded content pods will air in the coming weeks.

Here’s What Broadcast TV Presidents Have Learned So Far This Season

The five broadcast chiefs talked with Adweek about the biggest lesson they’ve learned so far this season.

John Oliver Is Educating Trump on Major Issues With D.C. Ad Buy During Morning Cable News Shows

The first spot will run during all three cable news networks on Monday morning.

To Revive Viacom, Its New CEO Is Shifting Resources to 6 ‘Flagship’ Networks

The company's top priority will be maximizing the revenue of BET, Comedy Central, MTV, Nickelodeon, Nick Jr. and Paramount.

How CBS’s Racy Campaign Got Bull Off to a Big Start and Huge Ratings

The network's double entendre of a slogan helped launch the season's most-watched freshman series.

Disney–ABC Creates a Portfolio-Wide Ad Sales Division, Taps Disney Evp to Lead It

The new organization will be organized into three teams and handle all ad sales for ABC, Freeform and Disney Channel.

CBS Radio and Entercom Merge to Create Industry Giant

244-station group will include sports, news, talk, and music formats.