NFL Ratings Are Down This Season, but TV Ad Spending Still Jumped 2 Percent in September

Advertisers bought $513 million worth of in-game spots for the month.

Here’s How the Late Late Show Turned 2 of Its Most Popular Segments Into Their Own Series

Drop the Mic follows Carpool Karaoke from late-night to prime time.

Linda Yaccarino on Netflix Ratings and Why New Measurement Models Will Keep NBCU Ahead of Facebook

The chance ‘to own attribution is a big deal,’ said the ad sales chief.

Xbox Snags The Walking Dead’s First 6-Second Ads

The company will also sponsor the red carpet livestream for Sunday’s premiere.

Hulu Celebrates ‘Huluween’ With a Spooky New Activation and Short-Form Horror Series

The streaming service will roll out holiday-themed content to drive subscriber growth

Here Are Broadcast’s Top 10 Entertainment Shows So Far This Fall

Big linear debuts for three new series and steep drops for some returning ones.

3 Moves Amazon Studios Must Make to Salvage Its Brand Following Roy Price’s Exit

The reeling streaming service can still turn its fortunes around.

At Long Last, Nielsen Will Publicly Share Ratings for Netflix Shows

Networks and studios sign up for new SVOD Content Ratings offering

Fox Taps iHeartMedia to Help Launch Its Post-American Idol Music Competition Series

One of music's biggest brands is putting its muscle behind The Four: Battle for Stardom.

A Google Home Mini Integration Helps Jimmy Kimmel’s Family Settle a Decades-Long Argument

ABC features a different brand during each night of Jimmy Kimmel Live’s Brooklyn shows.