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More Top Media Publications Trust Programmatic For Premium Ad Inventory Time Inc., News Corp., American Media, Wenner Media get on board

More top publishers are opting into programmatic ad networks to sell premium advertising. Varick Media Management recently signed deals with Time Inc., News Corp., American Media Inc. and Wenner Media and…

December 23, 2014, 4:12 PM EST

Ad of the Day: Netflix Films Unscripted Spots in Real People's Homes on Movie Night The joy of watching together

Tis the season to pile into the family room and argue over what to watch on Netflix. R/GA Los Angeles runs with that general theme—sweetened significantly—in its new Netflix campaign, themed…

December 23, 2014, 11:24 AM EST

Say It With Beer: Brewer Lets You Attach Video Messages to Its Bottles More social antics from Andes

Breaking a bottle over somebody's head is one way of using beer to deliver a message. Now, Andes has developed a less violent option. Just scan the QR codes—remember those?—on an…

December 23, 2014, 8:54 AM EST

This Sloth Sings for a Good Cause: Saving Americans From Too Much Work Lip-syncing wildlife star in Costa Rica tourism pitch

Costa Rica is pulling out all the sloths to boost tourism. The Central American nation hired 22squared for its North American advertising, and the agency put together a digital campaign…

December 22, 2014, 3:24 PM EST

Ad of the Day: It's Hump Day All Over Again in Geico's New Commercial Classic spot has unforeseen repercussions

Spoofing your own ads. It's what you do. The Martin Agency's work for Geico has often been hilariously self-aware. The whole "So easy, a caveman can do it" thing was advertising…

December 22, 2014, 11:34 AM EST

Naughty, Bare-Chested 'Party Santa' Gets a DUI in South Dakota's Holiday Ad Don't be like this degenerate Kringle

'Twas the night before Christmas, and inside the jail, Randy the "Party Santa" sat drunken and pale. Earlier that night, after drinking whiskey and rye, Randy tried to drive home,…

December 22, 2014, 10:18 AM EST

13 Dogs and a Cat Eat With Human Hands in Freshpet's Holiday Extravaganza Brand grabs the meme

Videos of dogs eating with human hands are nothing new, but Freshpet is taking the joke to its extreme with a holiday spread featuring 13 dogs—plus a token cat. The meme…

December 22, 2014, 9:34 AM EST

Corning and the MythBusters Guys Show You How to Get Millions of Views on a 10-Minute Pre-Roll Product testing that's fascinating and fun

Who wants to watch 10 minutes of industrial product testing? If Adam Savage and Jamie Hyneman are doing it, the answer is millions. The co-hosts of Discovery Channel's MythBusters filmed two…

December 22, 2014, 9:20 AM EST

Can This Beer From CP+B Make You Suddenly, Incredibly Creative? Follow the instructions and find out

Science recently confirmed what we previously had only suspected—that alcohol, in the right amount, does tend to produce the most creative thinking. Professor Jennifer Wiley and her team at the…

December 19, 2014, 2:46 PM EST

This Is What Happens When a Bunch of Men Write Your Tampon Commercials It isn't pretty, or scientifically accurate

Periods can be confusing, and not just for those of us who only paid attention to the sex-talk part of 9th grade health class. Sketch comedy troupe Hammerkatz highlights that…

December 19, 2014, 9:21 AM EST

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