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Here Are 3 Fun New 'Be Like Mike' Gatorade Ads to Go With the Remastered One

And it's the music that's the star

Can we be even more like Mike? Gatorade's 50th anniversary celebration continues with three spots from TBWA\Chiat\Day, each reimagining the iconic Michael Jordan-inspired "Be Like Mike" jingle we've been humming for…

Volvo and Grey London Invent an Invisible Paint That Lights Up Cyclists at Night

Another safety innovation with LifePaint

Safety is a huge part of the Volvo brand. And now, the automaker, with help from Grey London, is extending the concept beyond its own drivers—to cyclists with whom they…

Tiny People Struggle to Make a Fruit Drink in This Fun and Ridiculous Indian Ad

Plus, see Frooti's whole new rebranding

Here's an easy way to make sure the product is the hero. Make everything else around it really, really tiny—and leave the product at regular size. It works great in this…

Pro Stars Morph Back to College Selves in NBA's Striking March Madness Ads

Translation's crossover dribble

The NBA is putting a whole new spin on throwback jerseys. The professional basketball league has launched its first campaign around NCAA March Madness by employing a neat visual trick—showing NBA…

Ricky Gervais Phones In These Hilariously Honest Ads Introducing Netflix to Australia

All for a 'shedload' of money

Ricky Gervais is the ultimate anti-pitchman in this amusing set of ads for Australian broadband and cable company Optus, promoting its deal to bring Netflix to the country. The creator of…

Famous Foes Square Off and the 'Best Idea Wins' in Ads for the 2015 Clios

Mandela vs. Verwoerd and more

In life, as in advertising, the best idea usually wins. That simple insight informs McCann's campaign for the 2015 Clio Awards, featuring pairs of famous foes—Nelson Mandela and Hendrik Verwoerd, the…

Here's What Happens When Stoners Try Actual Coffee at an Amsterdam Coffee Shop

Moyee's very special taste test

Amsterdam is known for its famous "coffee shops," but coffee is not the main attraction. Amsterdam-based coffee brand Moyee hopes to change that—and make the city better known for coffee…

Pets Are Exciting Multi-use Tools in These Fantastic Infomercials for an Animal Shelter

Every house needs one

Cats aren't just great alarm clocks. They're also excellent sleeping masks. Two gag infomercials for the Animal Foundation animal shelter in Las Vegas (created by agency R&R Partners) hawk exciting new…

This Audi Emits Nothing but Water Vapor, So Its Billboards Are Made of That Too

More innovative outdoor from thjnk

Innovative products deserve advertising that itself is innovative—embodying the promise of what's for sale in the way it's being sold. This Audi campaign from German agency thjnk does a nice…

Can an Ad Campaign Get Egyptian Men to Speak the Names of Their Mothers?

UN Women targets a taboo

Stripping away someone's name goes a long way toward dehumanizing that person. UN Women and Impact BBDO Dubai poignantly drive home that point in a two-minute film that was timed…

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