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What's Slaying the All-American Burger?

After 5 years of steady growth, chicken comes home to roost

Could the hamburger, the long-reigning, all-American favorite, finally be toast? Beef burgers made their name as a workingman’s meal during the Great Depression—before evolving into the symbol of American corporatism and…

Brand Genius 2014 Call for Submissions

Adweek is accepting nominations for marketing's top honor

For a quarter of a century, Adweek's Brand Genius Awards have recognized the sharpest marketing minds in the business—but we need your help in finding them. Do you know a…

Are Omnicom and Publicis Laying Grounds for a Divorce?

Suddenly, merger obstacles are looming large

By raising tax domicile issues related to its megamerger with Publicis Groupe, Omnicom Group has drawn a line in the sand. And in doing so, the American company has only…

This New York Anti-Agency Helps Clients Like HP Do Good in the World

Also has worked for the Clinton Global Initiative

Specs Who (From left) Sean Donovan, strategy director; Jeff Smith, chief innovation officer; Rob Holzer, co-founder and CEO; and Nancy Elder, co-founder and chief strategy officer What Creative agency Where New York Societal change…

Brands Need to Stop Trying to Play Hero

The goal should be participation

Illustration: Miguel Montaner Did you ever know that you’re not my hero? There. It had to be said (or sung). Consider this amusing yet pertinent disconnect in the spirit of helping…

The New Head of McCann Erickson N.Y. Misses the Rain and Camaraderie of London

Chris Macdonald's transition to the agency's flagship office

Specs Who Chris Macdonald New gig president, McCann Erickson New York Old gig CEO, McCann Erickson London; chairman, McCann Worldgroup Age 47 You grew up in Oxford. Did you ever think you would work…

These Fashionistas Parlayed Digital Smarts Into a Creative Shop

CA Creative's clients include Ann Taylor Loft, Edition Hotels

Specs Who Co-partners Carol Han (l.) and Alexandra Weiss What Digitally focused branding agency Where New York In 2010, Carol Han and Alexandra Weiss, then working on the still-nascent digital side of fashion (Han…

This Startup Agency Counts Michelle Obama Among Its Clients

Catch New York rapidly grows from 6 employees to 35

Specs Who (L. to r.) Joe Perello, co-founder and managing partner; Doug Spitzer, partner and CCO; Arie Kovant, co-founder and managing partner What Full-service agency Where New York office While most of the ad…

Retailers Are Using Data-Based Approaches to Fight Showrooming

A ‘call, click or come over’ strategy

Technology has given consumers the ability to be multichannel shoppers, giving rise to the showrooming phenomenon whereby people check out the merchandise in the stores, then go online and buy…

Gap Taps Wieden + Kennedy as Lead Creative Agency

Agency's first work is expected in September

Wieden + Kennedy's first campaign for Gap is set to launch in September, following the retailer's hiring of the agency this week. The shop will handle global creative responsibilities—a role previously…

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