Adweek – Breaking News in Advertising, Media and Technology

Tech Is Transforming Careers Like Never Before. Just Ask Bevel Founder Tristan Walker

by Christopher Heine

Tech Is Transforming Careers Like Never Before. Just Ask Bevel Founder Tristan Walker

by Christopher Heine

Tech Is Transforming Careers Like Never Before. Just Ask Bevel Founder Tristan Walker

by Christopher Heine

Tech Is Transforming Careers Like Never Before. Just Ask Bevel Founder Tristan Walker

by Christopher Heine

A Guide to the 10 Next Hot Jobs in Digital Marketing, and for Several Years to Come

The Panoply Network Is Now Using Nielsen Data for Targeted Podcast Advertising

Mar Tech Is the Latest Buzzword for Brands and Agencies, but What Does It Actually Mean?

Adweek Kicks Off 'Next Tech' Series on the Jobs and Platforms You Need to Know About Now

by Lisa Granatstein

Why Brands Should Shift Their Focus From Data to Identity

By fusing marketing science and art to drive customer engagement, brands can regain their former swagger.

Infographic: How Consumers Want Companies to Use Customer-Service Chatbots

Customers want to use them for easy questions, keeping things fast and simple.

How Cleveland Reacted to a Series of Strange Billboards, and What It Says About Outdoor Ads

Fruit of the Loom's New Ads for Breathable Underwear Revel in the Product's Awkwardness

Why Humanizing Your Brand With a First Name Will Resonate With Customers

Vice Lays Off at Least 60 Employees to Emphasize Video and Scripted Content Production

Vice Lays Off at Least 60 Employees to Emphasize Video and Scripted Content Production

How Adult Swim Cracked the Code on Livestreaming to Attract Massive Audiences

84-Year-Old Miracle Whip Just Inked a Sponsorship Deal With an Octogenarian Basketball Team

How Cleveland Reacted to a Series of Strange Billboards, and What It Says About Outdoor Ads

Fruit of the Loom's New Ads for Breathable Underwear Revel in the Product's Awkwardness

Why Humanizing Your Brand With a First Name Will Resonate With Customers

Vice Lays Off at Least 60 Employees to Emphasize Video and Scripted Content Production

Vice Lays Off at Least 60 Employees to Emphasize Video and Scripted Content Production

How Adult Swim Cracked the Code on Livestreaming to Attract Massive Audiences

84-Year-Old Miracle Whip Just Inked a Sponsorship Deal With an Octogenarian Basketball Team

The hottest topics from the newest Adweek

The hottest topics from the newest Adweek

The Most Powerful Women in Sports: 35 Executives and Influencers Winning Over the Next Generation of Fans

by T.L. Stanley

Q&A: Soccer Legend Christie Pearce on Why the Future of the Women's Game Looks So Bright

by Christine Birkner

These 5 Women Are Shaping How We View and Engage With Our Sports Heroes

by Lisa Granatstein

Danica Patrick: How Social Media and Strategic Partnerships Are Paving My Future Off the Track

by Danica Patrick

Get caught up on all of the informative, inspiring and interesting reads

Get caught up on all of the informative, inspiring and interesting reads

Call for Submissions: Help Us Find Adweek’s Brand Geniuses for 2017

Revlon Consolidates Its Multimillion-Dollar Global Ad Business With WPP's Grey and MediaCom

by Patrick Coffee

Ogilvy Hires Its New U.S. Chief Strategy Officer Away From McCann

by Patrick Coffee

With Latest Promotions, 22squared Focuses on Building a Strong Creative Team

MillerCoors Consolidates Global Creative Duties on the Miller Brand Within Omnicom's DDB Network

WPP's Possible Parts With Its Global CEO and U.S. President Following Wunderman Merger

Boutique and Digital Agencies Are Gaining on Legacy Shops in the Latest Ad Industry New Business Report

Stonyfield Appoints Its First Creative Agency of Record as Yogurt Wars Heat Up

This Year's IAB Podcast Upfront Event Will Feature 13 Industry Leaders

View more in Agencies >

Why Brands Should Shift Their Focus From Data to Identity

by Steven Wolfe Pereira

UnitedHealth Group Launches $240 Million Media Agency Review Amid Chaos in Congress

by Patrick Coffee

Why Humanizing Your Brand With a First Name Will Resonate With Customers

Havas Wins Michelin's $100 Million Global Media Business Away From MEC

Fruit of the Loom's New Ads for Breathable Underwear Revel in the Product's Awkwardness

84-Year-Old Miracle Whip Just Inked a Sponsorship Deal With an Octogenarian Basketball Team

Mattel's Newest Fashion Dolls Are Based on WWE's Female Superstars

How Even Basic Human Connections Can Increase Brand Affinity

View more in Brand Marketing >

Cam Newton Was Creative Director on This Campaign for His C1N Shoe by Under Armour

This Classic 1980s Cigar Commercial Is One of Britain's Funniest Ever

How Cleveland Reacted to a Series of Strange Billboards, and What It Says About Outdoor Ads

McDonald's Apparel Is Here, So Make Room in Your Closet Next to Your KFC and Pizza Hut Swag

Kids on Bikes Outride ADHD in This Cinematic, High-Energy Ad From Goodby Silverstein

All Your Favorite Englishmen and Women Pop Up in British Airways' New Flight Safety Video

GoldieBlox's Foot-Tapping New Ad Is a Shout-out to the Many Female Icons of the Past Year

Why BBDO Rolled Out a Food Truck in NYC That Served Poisonous Meals

View more in Creativity >

Infographic: How Consumers Want Companies to Use Customer-Service Chatbots

by Emma Bazilian

Adweek Kicks Off 'Next Tech' Series on the Jobs and Platforms You Need to Know About Now

by Lisa Granatstein

Tech Is Transforming Careers Like Never Before. Just Ask Bevel Founder Tristan Walker

Mar Tech Is the Latest Buzzword for Brands and Agencies, but What Does It Actually Mean?

A Guide to the 10 Next Hot Jobs in Digital Marketing, and for Several Years to Come

RIP: New York Real Estate Reporter S. Jhoanna Robledo

Quartet of Retired Journalists Take an Ethical Stand Against Oakmont Village Newspaper

OZY Fest Arrives Tomorrow With a Full Schedule of Comedy, Conversation and Music

View more in Digital >

Vice Lays Off at Least 60 Employees to Emphasize Video and Scripted Content Production

Despite a Stronger Than Anticipated Upfront, TV Ad Revenue Was Flat in the Second Quarter

How Adult Swim Cracked the Code on Livestreaming to Attract Massive Audiences

Nielsen Adds Video-on-Demand Content Ratings From 9 Networks to Its Media Planning Tool for Buyers

Hulu Expands Its Streaming Deal With Fox to Include Huge Libraries of Classic Shows Like MAS*H

The Winner of the Pitch to Pilot Program Wants to Burst Social Bubbles and Bring Strangers Together

Infographic: More Than 100 Million Movies Were Rented On Demand Last Year

5 Reasons a Merger Makes Sense for Discovery and Scripps—and 2 Reasons It Doesn’t

View more in TV / Video >

The Story Behind Lego's Brilliant Print Ads From the Cannes Festival

This Classic Nike Ad from 1999 Had a Splendid Take on Unconventional Beauty

Matthew Bull picks his three favorite ads

The Comic Triumph of 'This Is SportsCenter,' a Campaign Years Ahead of Its Time

MullenLowe's Tim Vaccarino picks his three favorite ads ever

Coke ‘Hilltop’ and the Tension That Leads to Powerful Advertising

Deutsch's Pete Favat picks his 3 favorite ads

Does Great Advertising Come From Individual Talent, or Is It a Team Sport?

More advice for young people from veteran creatives

The Glory of 'Surfer,' One of the Greatest Guinness Ads Ever Made

Keith Cartwright picks his 3 favorite campaigns

Volkswagen, Apple and the Irresistible Force of Using Classic Characters in Ads

Myra Nussbaum talks Little Vader and her other favorite spots

The Story of 'Footprints,' the Brilliantly Stealthy Navy Seals Ad Nobody Saw Coming

Cindy Gallop picks her three favorite ad campaigns