EDITOR'S PICKS

GE's Linda Boff Wins Adweek's 2017 Grand Brand Genius Honor

by Robert Klara

GE's Linda Boff Wins Adweek's 2017 Grand Brand Genius Honor

by Robert Klara

GE's Linda Boff Wins Adweek's 2017 Grand Brand Genius Honor

by Robert Klara

GE's Linda Boff Wins Adweek's 2017 Grand Brand Genius Honor

by Robert Klara

This Week's Issue

The hottest topics from the newest Adweek
The hottest topics from the newest Adweek

Adweek’s Brand Genius 2017: Meet the Year’s 10 Sharpest Minds on Marketing’s Cutting Edge

by Adweek Staff

Adweek’s Brand Visionary: Anna Wintour Changed Publishing and Fashion With Inimitable Style

by Emma Bazilian

DonorsChoose.org Is Filling America’s Classrooms With Much-Needed Supplies and Plenty of Optimism

by James Cooper

Infographic: What Millennials Value Most in Their Lives, Careers and Personal Tech

by Emma Bazilian

In Case You Missed It

Get caught up on all of the informative, inspiring and interesting reads
Get caught up on all of the informative, inspiring and interesting reads

MGM's First Ad Following the Las Vegas Shootings Draws Swift Criticism on Social

by Katie Richards

LeBron James Is Out for Revenge in This Epic Nike Ad Voiced by Idris Elba

by Kristina Monllos

YouTube Creators Rhett and Link Discuss Their First Book While Swinging on a Swingset

by Sami Main

LA Metro Got Some Crazy Ads From the Maker of Halo Top's Robot Spot

by Tim Nudd

Tile's First Major Ad Campaign Tells the Epic Story of a Beloved Lost Panda

by David Gianatasio

WPP Firms Lobbied for the NRA While Its Agencies Made Gun Control Ads, Records Show

by Patrick Coffee

Dove's Racially Insensitive Ad Has Agency Veterans Calling for More Minority Hiring

by Lindsay Rittenhouse

Will Allegations of Inequality at State Street Cast a Lasting Shadow Over Fearless Girl?

by Katie Richards

Hot List: Place Your Votes for 2017’s Best in Tech, TV, Magazines and More

Agencies

Hakuhodo and Sid Lee Acquire Paris-Based Agency Yard in European Expansion Move

by Lindsay Rittenhouse

DigitasLBi Promotes Pair of Agency Veterans as Part of North American Leadership Restructuring

by Erik Oster

VML Expands Its Creative Offering by Hiring Its First Managing Director of Global Creative Operations

The Brewers Association Is Launching a Crowdfunding Campaign to Buy AB InBev for $213 Billion

TBWA Handled a Heartbreaking Assignment Beautifully in These Ads for Children's Hospice Care

Leo Burnett London Reveals a Bold New Visual Identity That Includes Its Founder's Iconic Glasses

Omnicom's 180LA Parts With Its Creative Lead After a Tumultuous Year for the Agency

Bud Light Made the Ultimate Idiotic Lifestyle Ad for Millennials, and It's Spot On

View more in Agencies >

Brand Marketing

Will Ferrell's Darkly Comic New Ads Show How Our Devices Are Ruining Family Time

by Tim Nudd

GE's Linda Boff Wins Adweek's 2017 Grand Brand Genius Honor

by Robert Klara

Adweek's Brand Visionary Anna Wintour Honors S.I. Newhouse at 2017 Brand Genius Gala

Brad Jakeman Is Leaving Pepsi's In-House Creative Team to Start His Own Consultancy

The NFL's Most Creative Man, Martellus Bennett, Cast His Own Teammates in a Series of Crazy GIFs

MGM's First Ad Following the Las Vegas Shootings Draws Swift Criticism on Social

Burger King Reveals the Uncomfortable Truth About Bullying in a Remarkable In-Store Stunt

Nike's Joyful Season-Opening NBA Ad Has Some Seriously Sweet Moves

View more in Brand Marketing >

Creativity

Svedka Vodka Uses Retargeting to Make Creepy Halloween Ads That Follow You Around

by David Gianatasio

A Gold-Pooping Dragon Stars in Squatty Potty's Latest Scat-Happy Long-Form Comedy

by T.L. Stanley

These 6 Short Films, All Shot on LG's V30 Phone, Premiered at the New York Film Festival

A Giant New Billboard in London Knows What Car You Drive, and Even How You're Feeling

A Pair of Irish Whiskeys Come to America With Evocative Ads Full of History and Heritage

These 'Bite Size' Horror Films, From Mars Candy Brands, Are the Best Halloween Ads in Years

Blade Runner 2049 Is a Good Movie. Why Wasn't It a Box Office Hit?

British Fashion Brand Jigsaw Bucks Xenophobia With Pro-Immigrant Ads

View more in Creativity >

Digital

Twitter's New Service Cranks Out 6-Second Videos for Advertisers

by Lauren Johnson

Pokemon Go Adds Gen 3 Ghost-Type Pokemon for Halloween 2017

by Brandy Shaul

Unmetric: Packers Dominate NFL Likes on Facebook, Twitter, Instagram in Weeks 4-6

Kansas City's Mayor Reviewed Scores of Amazon Products in Sneaky Pitch for Company's HQ2

Why Brands Will Love Facebook’s Paid Influencer Marketing Features

A Sophisticated Bot Taking Over Major Sports Sites Is Costing Advertisers Up to $250 Million a Year

Can Fake News Be Stopped in the Next 10 Years?

Hearst Purchases Rodale Inc.'s Global Magazine and Book Businesses

View more in Digital >

TV / Video

Vice and Vogue Bring Contrasting Styles of Grit and Grace to a New Editorial Partnership

by A.J. Katz

3 Moves Amazon Studios Must Make to Salvage Its Brand Following Roy Price’s Exit

by Jason Lynch

At Long Last, Nielsen Will Publicly Share Ratings for Netflix Shows

YouTube Creators Rhett and Link Discuss Their First Book While Swinging on a Swingset

Netflix Is Increasing Its Spending on Original Content. How Will Competitors Like HBO Respond?

Fox Taps iHeartMedia to Help Launch Its Post-American Idol Music Competition Series

A Google Home Mini Integration Helps Jimmy Kimmel's Family Settle a Decades-Long Argument

Snapchat and NBCUniversal Are Creating a Digital Content Studio for Scripted Shows

View more in TV / Video >

Distilling Technique and Marketing Mystique Helped Bombay Sapphire Make It in America