Adweek – Breaking News in Advertising, Media and Technology

How One Publisher Is Using Data to Make Insanely Viral Facebook Videos for Millennial Moms

by Stephanie Paterik

How One Publisher Is Using Data to Make Insanely Viral Facebook Videos for Millennial Moms

by Stephanie Paterik

How One Publisher Is Using Data to Make Insanely Viral Facebook Videos for Millennial Moms

by Stephanie Paterik

How One Publisher Is Using Data to Make Insanely Viral Facebook Videos for Millennial Moms

by Stephanie Paterik

Women Overcome Fierce Obstacles Through Running in This Film Series for Hoka One One

by Katie Richards

This Beautifully Lush New Campaign Celebrates Nature While Promoting Skin Care Products

by Patrick Coffee

NBCUniversal’s Ad Sales Queen Upended the Industry Once Before. Now She’s at It Again

Eclipse 2017: See All the Kooky, Silly Ways Brands Are Trying to Cash In

by Kristina Monllos

Stoli Partnered With Universal’s Atomic Blonde to Reintroduce the Vodka to Consumers

The vodka got screen time in the movie, co-branded ads featuring star Charlize Theron a Pandora playlist and more.

Media Companies and Buyers Are Finally Getting Serious About Data and Audience-Targeted Advertising

An upfront surge bodes well for fall’s scatter market and, OpenAP’s beta launch next month should accelerate data-based deals.

This Social Ad Startup Says Moving to Chicago Was Key to Increasing Sales by 125 Times

Startups Are the New Canary in the Coal Mine for Big Brands and Marketers

Facebook and Apple Are About to Take AR Mainstream. Here's How Marketers Are Gearing Up

Don't Be Afraid of Failure, Says Latest Inspiring 'Like a Girl' Manifesto From Always

Maternity Leave at Ad Agencies Is Slowly Improving, but Not All Moms Feel the Love

Tina Fey Suggests Eating Cake From Local Businesses Instead of Protesting This Weekend

The United Nations Is Using Facebook Live Filters to Spread a Powerful Humanitarian Message

This Social Ad Startup Says Moving to Chicago Was Key to Increasing Sales by 125 Times

Startups Are the New Canary in the Coal Mine for Big Brands and Marketers

Facebook and Apple Are About to Take AR Mainstream. Here's How Marketers Are Gearing Up

Don't Be Afraid of Failure, Says Latest Inspiring 'Like a Girl' Manifesto From Always

Maternity Leave at Ad Agencies Is Slowly Improving, but Not All Moms Feel the Love

Tina Fey Suggests Eating Cake From Local Businesses Instead of Protesting This Weekend

The United Nations Is Using Facebook Live Filters to Spread a Powerful Humanitarian Message

The hottest topics from the newest Adweek

The hottest topics from the newest Adweek

Here's What You Need to Know About Voice AI, the Next Frontier of Brand Marketing

by Christopher Heine

8 Technologies and Platforms Every Forward-Thinking Marketer Needs to Know

by Lauren Johnson

Infographic: These Are the Images Travelers Share Most on Social Media

by Emma Bazilian

Can Blockchain Technology Solve Digital Marketing’s Ad-Fraud Problems?

Marketing to Millennial Parents: Digital Natives Are All Grown Up and Disrupting the Parenthood Economy

by Stephanie Paterik

44% of Millennials See Their Pets as Starter Children, and That's a Big Opportunity for Brands

Millennials Are Rejecting Helicopter Parenting. Here's Why That Matters for Marketers

by Sarah Holmes

6 Powerful Insights Helping Digital Publisher Romper Reach Millennial Moms

by Stephanie Paterik

Get caught up on all of the informative, inspiring and interesting reads

Get caught up on all of the informative, inspiring and interesting reads

Maternity Leave at Ad Agencies Is Slowly Improving, but Not All Moms Feel the Love

by Katie Richards

The Martin Agency Turned a 48-Year-Old Tourism Slogan Into a Call for Tolerance

by Patrick Coffee

Why Brands and Agencies Are Preparing for the Era of 6-Second Ads

by Christopher Heine

The Big Sick’s Success Drove Epix’s Marketing Plan for Its New Ray Romano Series

Is Ikea's 'Lamp' Ad by Spike Jonze the Best Rug-Pull in Advertising History?

by Katie Richards

Why More Packaging Should Be Black, and Why It's So Easy to Get Wrong

by Simon Thorneycroft

Cheetos Is Opening a Restaurant, The Spotted Cheetah. And Yes, It Has a Cheetos-Heavy Menu

by Kristina Monllos

The 25 Best Ads of 2017 (So Far)

Charlie Day Hangs Out With a Crazy Pirate and Rides a Bear in DirecTV's Silly New Campaign

This Agency Turned Negative Comments About Women Into Powerful Artwork

by Katie Richards

How Domino's and CP+B Have Endured in an Era of Declining Trust Between Agencies and Clients

by Patrick Coffee

Starcom Names 3 New Presidents Within Its U.S. Network

MEC Hires New U.S. CEO Away From Starcom Ahead of Maxus Merger

WPP Is the Big Winner In Pharma Giant Sanofi's $1 Billion Global Review

Sid Lee Launched a Peace Competition With This Insane, Psychedelic Anthem

Ogilvy Promotes 2 New Co-Chief Creative Officers in the U.S.

What Ad Professionals Can Do to Foster Positive Change in the Age of Trump

View more in Agencies >

Women Overcome Fierce Obstacles Through Running in This Film Series for Hoka One One

by Katie Richards

Eclipse 2017: See All the Kooky, Silly Ways Brands Are Trying to Cash In

by Kristina Monllos

Stoli Partnered With Universal’s Atomic Blonde to Reintroduce the Vodka to Consumers

Startups Are the New Canary in the Coal Mine for Big Brands and Marketers

This Beautifully Lush New Campaign Celebrates Nature While Promoting Skin Care Products

Ditching Engagement in Favor of Blunt-Force Awareness Is a Temptation Marketers Must Avoid

Don't Be Afraid of Failure, Says Latest Inspiring 'Like a Girl' Manifesto From Always

Maternity Leave at Ad Agencies Is Slowly Improving, but Not All Moms Feel the Love

View more in Brand Marketing >

The Entire History of Fire Erupts Into Your Backyard in This Bizarre and Epic Ode to Grilling

To Attract New Hires From Out of Town, a Cincinnati Agency Created a Tinder Profile...for Cincinnati

This Maternity Line for Children Was Created to Highlight 7 Million Youth Pregnancies Each Year

An Agency Helped Create This Incredible Music Video Celebrating Feminism in the Modern Arab World

For Decades, Nazis Were Hollywood's Ultimate Villains, the Polar Opposites of Any American Hero

Australian Advertising Agency Still Celebrating That Global Content Marketing Award

HP Takes Its Newest Printer Back in Time to Blow Some Minds in 1983

With Names Like 'Surge Protector' and 'Torpedo Tube,' Free Condoms Are Finally Fun

View more in Creativity >

Twitter Users Can Vote for MTV VMAs Best New Artist via Interactive DMs

How One Publisher Is Using Data to Make Insanely Viral Facebook Videos for Millennial Moms

by Stephanie Paterik

Laia Garcia Joins Refinery29 as Senior Fashion Editor

Instagram and Facebook Messenger Are Celebrating Today's Solar Eclipse

A Total Eclipse of The Oregonian's Logo

Renee Rupcich Joins Women's Health as Design Director

Influencer Marketing: Old-School Rules Still Apply

Who Has Made the 'Pivot to Video'?

View more in Digital >

Millennials Have Little Brand Loyalty When It Comes to Apps, but Are Consuming Huge Amounts of Content

Media Companies and Buyers Are Finally Getting Serious About Data and Audience-Targeted Advertising

NBCUniversal’s Ad Sales Queen Upended the Industry Once Before. Now She’s at It Again

It Took Brooke Baldwin Almost 3 Minutes to Review the Last 4 Weeks of Trump Controversy

Complex Networks and Fuse Media Join Forces on a Content and Advertising Partnership

Tina Fey Suggests Eating Cake From Local Businesses Instead of Protesting This Weekend

ABC Is the Latest Network to Sign Up for Nielsen's Out-of-Home Ratings

Here's How Jelani Cobb Responded to Larry Kudlow's Assertion That Trump Doesn't Have 'A Hate Bone in His Body'

View more in TV / Video >

10 Food Chains That Should Follow Dunkin's Lead and Drop a Word

This Classic Nike Ad from 1999 Had a Splendid Take on Unconventional Beauty

Matthew Bull picks his three favorite ads

Read More

The Comic Triumph of 'This Is SportsCenter,' a Campaign Years Ahead of Its Time

MullenLowe's Tim Vaccarino picks his three favorite ads ever

Coke ‘Hilltop’ and the Tension That Leads to Powerful Advertising

Deutsch's Pete Favat picks his 3 favorite ads

Does Great Advertising Come From Individual Talent, or Is It a Team Sport?

More advice for young people from veteran creatives

The Glory of 'Surfer,' One of the Greatest Guinness Ads Ever Made

Keith Cartwright picks his 3 favorite campaigns

Volkswagen, Apple and the Irresistible Force of Using Classic Characters in Ads

Myra Nussbaum talks Little Vader and her other favorite spots

The Story of 'Footprints,' the Brilliantly Stealthy Navy Seals Ad Nobody Saw Coming

Cindy Gallop picks her three favorite ad campaigns