EDITOR'S PICKS

Postmates Is Trying to Impress Picky New Yorkers With Its Minimalist Out-of-Home Campaign

by Kristina Monllos

Postmates Is Trying to Impress Picky New Yorkers With Its Minimalist Out-of-Home Campaign

by Kristina Monllos

Postmates Is Trying to Impress Picky New Yorkers With Its Minimalist Out-of-Home Campaign

by Kristina Monllos

Postmates Is Trying to Impress Picky New Yorkers With Its Minimalist Out-of-Home Campaign

by Kristina Monllos

Sorrell Steps Down

Will Martin Sorrell Be Remembered for Saving the Ad Industry, or for Crushing Its Soul?

by Erik Oster

Why WPP's Cryptic Handling of Martin Sorrell's Resignation Is the Wrong Move

by Patrick Coffee

After Years of the Same Approach, Holding Company Leadership Will Need to Diversify

by Gary Stolkin

In Martin Sorrell's Absence, an Uncertain Future Looms for WPP

by Erik Oster

This Week's Issue

The hottest topics from the newest Adweek
The hottest topics from the newest Adweek

How Chief Privacy Officers Are Keeping Brands' Hands Off Consumers' Personal Data

by Marty Swant

As TV Viewing Habits Change, Local Broadcasters Turn to Live Streaming

by A.J. Katz

How HBO Built a Real-Life Activation as Immersive as the Universe Within Westworld

by Kristina Monllos

How Brands Are Justifying an Increased Need for Consumer Data

by Michael Dill

Digital Transformation Playbook

Why Brands Are Under Increasing Pressure to Be Transparent About What They Believe In

by Dan Tynan

4 Things Brands Should Keep in Mind When Taking a Stand

by Dan Tynan

Infographic: What Consumers Expect of Brands When It Comes to Issues They Care About

by Erik Wander

Editor’s Letter: The Complicated Issue of Brand Purpose in a Shifting Marketing Landscape

by James Cooper
View more in Digital Transformation >

In Case You Missed It

Get caught up on all of the informative, inspiring and interesting reads
Get caught up on all of the informative, inspiring and interesting reads

Clever KFC Ads Perfectly Replaced Fire With Spicy Fried Chicken

by David Griner

These Incredibly Crafted Anti-Smoking Ads Drop the Fear Tactics in Favor of Empathy

by David Griner

Bless This Designer for Remaking Famous Logos to Teach Us Which Fonts They Use

by David Griner

Why Would an Ad Create the 'Worst Song in the World'? To Make a Pretty Relatable Point, Actually

by Gabriel Beltrone

Q&A: Zoe Saldana on Juggling 3 Hit Franchises and Her New Media Brand for Latinx Millennials

by Jason Lynch

This Look Inside Spike Jonze's Apple Ad Is as Fascinating as the Film Itself

by Tim Nudd

Netflix Created a Clean, Custom Font That Could Save the Company Millions

by Tim Nudd

10 Brand Activations That Weren't to Be Missed at This Year's SXSW

by Kristina Monllos

11 Inspiring Women Who Have Broken Down Advertising’s Most Persistent Barriers

Agencies

Telecom Giant Altice Consolidates U.S. Marketing Business With WPP's Wavemaker and Y&R

by Patrick Coffee

Omnicom Boosts and Streamlines Consulting and Design Agencies Under New Dedicated Group

by Lindsay Rittenhouse

With Key Hires, MullenLowe Mediahub Bets Big on New York as Its Next Growth Opportunity

Bailey Lauerman Claims to Be Experts on Middle America

In Martin Sorrell's Absence, an Uncertain Future Looms for WPP

Y&R Names New Chief Strategy Officer of North America

Omnicom Exceeded Earnings Expectations Globally but Continues to Struggle in North America

Dunkin' Donuts Names BBDO and Arc Worldwide as Brand's New Creative Agency Partners

View more in Agencies >

Brand Marketing

An Inside Look at the World of McIntosh, Manhattan's Most Exclusive Showroom

by Robert Klara

Starburst Launched a Clothing Line Inspired By the Only Candy Color That Matters, Pink

by Katie Richards

Volvo's New Campaign and App Promote a Radical Concept: Subscribing to a Car

Physical Retail Isn't Dead: It's Working With Tech to Be More Human-Focused

Postmates Is Trying to Impress Picky New Yorkers With Its Minimalist Out-of-Home Campaign

This Timeline Shows How WPP Acquired Its Way to Fame and Notoriety Over 3 Decades

How Act II Popcorn Used Engineering to Pioneer an Entirely New Snack

How ICM's Branded Entertainment Chief Connected David Harbour With Tide

View more in Brand Marketing >

Creativity

'Baskin-Robbins Got Me Like' Is 2018's Twerkiest, GIFiest, Meme-iest Ad Campaign

by David Griner

Is Your Room Dead Boring? This Ghostly Ikea Ad Encourages You to Resurrect It

by Erik Oster

A Device That Alerts Your Phone When the Light Turns Green? It's a Hoax With a Message

Clever KFC Ads Perfectly Replaced Fire With Spicy Fried Chicken

These Concrete Dog Statues Drew Attention for a Tragic Pattern Many Were Overlooking

Boring Weekdays, Annoyed With Their Newfound Popularity, Come to Life in These Resort Ads

These Incredibly Crafted Anti-Smoking Ads Drop the Fear Tactics in Favor of Empathy

Stephen Curry, Looking Back on His Life, Distills It All Down to One Lesson: Mental Resilience

View more in Creativity >

Digital

IBM Is Betting on Blockchain to Provide Transparency in Media Buying

by Lisa Lacy

How Facebook Live Helped Accelerate Growth for These 3 Businesses

by John Stevens

YouTube Updated Creators on its 2018 Priorities

How to Use Social Media to Bring Customers Closer to Your Brand When They’re Vacationing

4 Ways the Adobe Summit 2018 Proved Experience Means Business

Dow Jones Media Group Is Experimenting With a Blockchain Platform That Wants to Wipe Out the Ad-Tech Industry

Snapchat Introduces 3 New Capabilities of Its Augmented Reality Lenses With 'Shoppable AR'

HelloGiggles Is Launching Its First Edition. Here's a First Look at the Magazine

View more in Digital >

TV / Video

After a Year of Talks, NBCUniversal Joins Viacom, Turner and Fox’s OpenAP Platform

by Jason Lynch

National Geographic’s Upfront Pitch Highlights Power of Storytelling, and Returning Franchises

by Jason Lynch

Watch the Stars of Netflix's Glow Lip-Sync 'Maniac' in This Joyous Season 2 Promo

Beyoncé's Awe-Inspiring Coachella Performance Sets YouTube Livestreaming Record

Fred, an Eerily Lifelike Android, Visited a Pub to Promote WestWorld (and the Robot Uprising)

At Its Upfront, Azteca America Will Unveil a Competition Show That Integrates Brands

The Handmaid's Tale Author Margaret Atwood Talks Trump, Dystopias and Season 2

This New Report Shows OTT Isn’t Killing Cable … Yet

View more in TV / Video >

Parkland Students Are Asking Advertising’s Brightest Minds to Help Grow the Gun Control Movement