Bracket season has gone to the dogs.
A new flavor of Busch Dog Brew will be released this fall, and Busch Light is once again searching for a dog to represent its dogs-only product, this time to appear on the can.
Bracket-style competition #BuschBarkBracket will be used to find that dog, with fans vying for a spot for their furry friends by sharing their photos on social media with the hashtags #BuschBarkBracket and #Contest by March 22, explaining why they should win.
The four finalists, or the “final fur,” will be revealed on National Puppy Day March 23, and the winner after fan voting will be unleashed March 29.
Busch
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