YouTube Kids Launches #ReadAlong Campaign to Encourage Kids to Read

The campaign will feature reading-related content from global book publishers, Universal Studios and more

YouTube Kids partnered with global book publishers HarperCollins, Penguin Random House, Houghton Mifflin Harcourt and National Geographic Kids to launch a global initiative called #ReadAlong month. Taking place throughout the month of June, the program is designed to help young viewers learn to read and show them why reading is fun.