Vegas, Baby: Golden Knights Top Facebook, Twitter, Instagram in NHL September Engagement

Unmetric also found that the Detroit Red Wings led Facebook in likes and comments

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What happens in Vegas stays on Facebook, Twitter and Instagram, as the Vegas Golden Knights led all National Hockey League teams in engagement across all three social platforms in September, and the league’s newest member also posted the most growth on Facebook, according to social marketing firm Unmetric.

The Carolina Hurricanes led growth on Twitter in September, while the San Jose Sharks did so on Instagram.

Unmetric examined its cross-channel reports for all 31 NHL teams from Sept.



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