Digital Transformation Q&A: Edelman’s Global Chair of Crisis and Risk on What Makes a Crisis If you're calling Harlan Loeb, you're probably in big trouble Loeb runs Edelman’s crisis and risk mitigation practice. Sources: Getty Images By Josh Sternberg March 12, 2018 When brands have a crisis, they call the Winston Wolfe of public relations, Harlan Loeb. Click for more from this issue This story first appeared in the March 12, 2018, issue of Adweek magazine. Click here to subscribe. Josh Sternberg @joshsternberg Josh Sternberg is the former media and tech editor at Adweek.