Pinterest’s Visual Search Capabilities Took the Next Step Forward With Complete the Look

Users can now understand the full scene of a Pin and get information about objects that are included

Pinterest is giving Pinners exploring topics such as fashion and home décor a way to Complete the Look.

The new Complete the Look feature builds on Pinterest’s focus on visual search to enable Pinners to understand the full scene of a Pin and gather as much information as possible about the objects displayed within that Pin.

Pinterest provided the following examples: A Pin featuring a living room now lends itself to Pinterest recommended objects that match the scene and users’ tastes, such as lamps, pillows and tables; and for a street-style Pin with a beach scene, “we can pull out the products, recognize the environmental context and give recommendations for how to complete the outfit with a hat, sandals and sunglasses based on products in other similar scenes.”

Complete the Look can identify elements in Pins such as type of outfit, body type of people included in the Pin, season, indoors or outdoors, furniture...



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