Nielsen Social Content Ratings, Week of Jan. 29: 170 Million+ Interactions for Super Bowl LII

President Donald Trump’s State of the Union address totaled 21.05 million

President Donald Trump’s State of the Union address (on multiple television networks) totaled 21.05 million interactions across Facebook, Twitter and Instagram, which would have been more than enough to dominate the Nielsen Social Content Ratings in just about any other week, but not in a week that also featured Super Bowl LII.