This Agency Uses Next-Generation Ecommerce to Bring Brands Into the Digital Age

Fluid blends content, design and shopping

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For nearly 20 years, Fluid has specialized in building slick websites and digital experiences for brands like The North Face, Puma and Aqua-Aston Hospitality. Once primarily known for equipping retailers’ websites with ecommerce, the 100-person shop has since evolved into a customer experience agency that works with brands to develop and design web, mobile and social platforms that engage consumers while also driving sales.

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This story first appeared in the Dec. 4, 2017, issue of Adweek magazine. Click here to subscribe.