Pepsi Becomes a Repeat MVP in Twitter’s 2021 Brand Bowl

Beverage giant's Super Bowl halftime show boosted it to the top of the brand conversation list

Brand Bowl LV is the fourth edition of Twitter's annual tally of social media winners. Twitter

PepsiCo’s flagship soft drink brand sat out this year’s Super Bowl, but that didn’t stop Pepsi from taking home top honors for the second year in a row in Twitter’s fourth annual Brand Bowl, recognizing the companies that drive the most discussion on its platform during the Big Game.

@9Number9 david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.