Bayard Winthrop remembers the phone call he got around the end of March that would change the direction of his company and, to a small degree, the nation itself. Winthrop is the founder of American Giant, maker of a thick-woven, domestically produced, $108 sweatshirt that’s colloquially known as “the greatest hoodie ever made.” But as Covid-19 rampaged across the country, Winthrop knew that what Americans really needed wasn’t hoodies, but medical supplies.
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