Thanksgiving and Black Friday dominated conversation on Facebook and Instagram in November, according to the latest Hot Topics data from Facebook IQ, the social network’s research arm.
Cyber Monday and Small Business Saturday also heated up the holidays and events category on both platforms.
Facebook felt a little bit country in November, as the entertainment category was paced by the Country Music Association Awards, Garth Brooks and Dolly Parton.
The CMA Awards were joined on Instagram by the People’s Choice Awards, Jumanji and Yoda.
The
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