Stephanie PaterikStephanie Paterik is executive editor of Adweek.@stephpaterikstephanie.paterik@adweek.comStephanie Paterik is executive editor of Adweek, where she oversees the editorial staff and strategy. She's been a business journalist and writing instructor for more than a decade, specializing in travel, retail and consumer trends. Top of Mind For Sportswear Brand Puma, Basketball Is Top of Mind Global marketing chief Adam Petrick tells us what's Top of Mind. First Things First A Letter From Our Executive Editor; ET Easter Eggs: Friday’s First Things First Plus, the fastest growing brands. Top of Mind CEO of Belvedere Is Championing an ‘Innovation Revolution’ Belvedere is in an "innovation revolution." Epica Awards’ Longtime Book Editor on How Creativity Keeps Changing Adweek caught up with the Epicas Awards' longtime book editor and jury wrangler, editorial director Mark Tungate, heading into a week of deliberations. Top of Mind Playboy’s Marketing Now Pushes Pleasure for All As the 65-year-old publication expands its audience, the iconic Playboy bunny logo will remain part of its marketing. Brandweek How Lufthansa’s Marketing Chief Is Taking Air Travel to New Heights Alexander Schlaubitz on navigating the unique challenges of the airline business at Brandweek. Brandweek Grammy-Winning Producer Swizz Beatz on Disrupting the Art World and Building a Powerful Brand Grammy-winning producer Swizz Beatz on art collecting, Harvard, entrepreneurialism and why he refuses to be complacent. Brandweek Editor’s Letter: How Inspired Is Your Brand? From fine art to sustainable materials, here's what's inspiring executives in this edition of Brandweek. Top of Mind Pinterest Hopes Users Seek ‘True Happiness in the Offline World’ "Our interest is not keeping people online; it's getting people offline." Top of Mind Voice Is Top of Mind for Citi’s Global Consumer CMO Jennifer Breithaupt And the advice from mom that has stuck with her.123…5Next »