Ethan Wu

Ethan Wu

Ethan Wu is an intern on Adweek’s media team. He is also a rising senior studying economics at Cornell University.

InfoSum and Throtle Link Up to Create Decentralized Ad ID Solution

InfoSum, a data onboarding startup backed by AT&T's Xandr, is joining forces with identity outfit Throtle.

As Potential Federal Probes Loom, Google Faces Smaller Antitrust Suits

Google is being hit by a smattering of class-action antitrust lawsuits taking aim at its ad stack.

This App Can’t Take You to Cannes Lions, but It Can Help You Feel Like You’re There

Ad-tech firm Cognitiv is channeling Silicon Valley's Not Hotdog app in its rosé-themed Cannes Lions marketing push.

BPA Calls on Advertisers to Help Publishers Protect Data

An open letter from business publishers calls on the digital ecosystem to "stop harvesting our data."

Advertisers Now Have a New Keyword Concern: ‘Protest’

As demonstrations dominate headlines, brand safety doesn't mean hiding out, GroupM urges.

What Marketers Should Know About How Covid-19 Is Changing Gen C as Consumers

Research shows the pandemic will mean Gen C won't be like any other generation. Here's how marketers can prepare.