Peloton’s Head of Marketing Talks About Fostering Community and Committing to Diversity
How Peloton has built community.
Profiles in Black Creativity: Jim Glover Introduces McDonald’s Breakfast to America
The spot helped the chain spread the word about its newest menu items.
With Refreshing Levity and Optimism, Vistaprint’s New Campaign Supports the Small Biz Pivot
Vistaprint takes an ad 180.
13 Years in the Making, Special Group Delivered for Uber Eats at the Super Bowl
New Zealand-founded agency has a long history with Uber Eats before Wayne's World ad.
No7 Targets the ‘Shecession’ in First Purpose-Driven Campaign in the U.S.
"The shecession is one of the biggest issues facing women today."
This AR Project Replaces Confederate Statues With Racial Justice Leaders
As racially insensitive statues of Stonewall Jackson, Robert E. Lee and others came tumbling down in 2020, they left empty pedestals. Racial justice organization Color Of Change has a plan [...]
For Its Super Bowl Ad, NFL Looks to the Past to Embrace the Future
An ambitious AI project revives Vince Lombardi to deliver a message of unity.
How Harmon Brothers Created a $100,000 Campaign for Its ‘Poop to Gold’ Contest Winner
Agency pulls back the curtain on how it made the latest social campaign for the winner of its giveaway.
Glenmorangie Ditches Whisky Ad Tropes for a Delightfully Unexpected Technicolor Dream
Playful DDB Paris work was shot by famed photographer Miles Aldridge.
Black Barbershops and Salons Are a Marketing Opportunity Hiding in Plain Sight
Black-owned salons and barbershops have an audience of over 100 million, creating a powerful, authentic platform.
These Fake Finance Ads Highlight a Real Problem: Period Poverty
Campaign for French non profit Règles Élémentaires says women are struggling to afford sanitary items.
The One Club Has Created a Program to Help Creatives Future-Proof Their Careers
The 9-month virtual program, which costs $11,500, will focus on skills such as user experience design.
Scoping Does Not Work. Never Did. Never Will
We should get rid of scoping.
Burger King Gives Ronald McDonald a Big Ol’ Kiss for Helsinki Pride
The fast food mascots shared a passionate embrace in solidarity with the Finnish LGBTQ community.
Smucker’s Sees Its New Approach to Advertising Pay Off as Sales Soar
The company consolidated all creative and media responsibilities under Publicis Groupe in 2018.