Creative Disruption Ryan Reynolds Purchases Ownership Stake in Mint Mobile Ryan Reynolds, evil marketing genius, took an unexpected turn into the market of budget mobile phone service providers. Ryan Reynolds Sneaks an Aviation Gin Ad Into a Movie Ad Inside a Samsung Ad It's the turducken of TV advertising, and it's Aviation's first national broadcast spot. How Apple Used Dramatic Outdoor Ads for the Surprise Reveal of AirPods Pro The 2-phase strategy began with massive, mysterious images of dancers, and then the product was unveiled. Sandra Oh Politely Insists You Travel Like a Canadian in Spot for Air Canada Sandra Oh shows us what it means to Travel Like a Canadian. Australian Newspapers Redacted Their Front Pages for Press Freedom A stunt in the name of independent reporting. Go Behind the Scenes of Our Lena Waithe Cover Shoot Plus, listen to her Spotify playlist. To Celebrate the Breaking Bad Movie, Domino’s Hid Pizzas on Rooftops in Brazil Agency Gut revives an iconic scene, offering a year of free pizza to the first to find each one. Here’s How Harry Potter Used 51 Times Square Ads to Create One Immersive Theater The takeover promoted Cursed Child's global expansion. Hate Small Talk? Burger King’s ‘Silent Drive-Thru’ Cuts the Chatter An innovation we owe to introverted Finns. 5 Perilous Choices You’ll Face in the Wendy’s Role-Playing Game Can you conquer Feast of Legends: Rise from the Deep Freeze? Here are some examples of the decisions you'll face. 1 2 3 … 5 Next »