On the Road to Brandweek: M.Gemi President Cheryl Kaplan Discusses Creating an ‘Obsession-Worthy’ Brand

The company is focused on making concierge-level connections for fashion retail.

On the Road to Brandweek: Bumble’s Alexandra Williamson Discusses Their Shift to Social and Targeting Gen Z

Moving beyond dating to address broader issues women face in social networking.

Editor’s Letter: a Call to Action at Brandweek

These 4 themes will form the basis of the discussions, questions and debates in Palm Springs later this month.

On the Road to Brandweek: Levi’s Jennifer Sey Discusses Agencies and Storytelling for a Heritage Brand

Marrying value with modern sensibility is a key success driver.

On the Road to Brandweek: Flipboard’s Marci McCue Discusses Audience Journeys and Mindset Marketing

Looking forward to next-gen innovations for small-screen marketing.

Editor’s Letter: Facing the Future at Brandweek

The summit is less than a month away.

On the Road to Brandweek: DRL CEO Nicholas Horbaczewski Discusses 5G and Innovation

Drone technology sees competition from quite a few established arenas.

On the Road to Brandweek: Casper CMO Jeff Brooks Discusses Expanding Product Line and Innovation

With a focus on consumer experiences that promote better sleep.

On the Road to Brandweek: Kevin Hart Discusses Social Media and Generosity

The actor, comedian and entrepreneur will keynote on the new marketing summit's first day.

How a Political Strategy Can Bolster Brand Reputation in Volatile Times

Look to candidates for examples of bonding with consumers at pace.