The Big Game

Tide Brings Back the Bud Knight for the Super Bowl

Charlie Day and Emily Hampshire also star in the ad

The Bud Knight makes a cameo in Tide's ad Tide

By Diana Pearl

February 2, 2020

Turns out, the Bud Knight may have survived Super Bowl 2019—and he has Tide to thank.

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Diana Pearl
@dianapearl_ diana.pearl@adweek.com Diana is the brand marketing editor at Adweek and managing editor of Brandweek.
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