Teamwork Makes the Dream Work in New York Lottery's Dynamic New Campaign

Meet a family of extreme winners in new work by McCann New York

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

Competition can be healthy, but there is no underselling the feelings of pride and togetherness that teamwork can bring. Playing the lottery is generally considered a solitary endeavor, but there’s no reason it always has to stay that way.

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