Olay Turned a Viral Spot Into an Off-Broadway Musical of Blatant Product Placement

The 43-minute-long branded show was available for one night only


If the first thing you do when you get home is wash your face with Olay, you might be excited to find out that the beauty brand, in coordination with digital media company PureWow,  put on a relatable off-Broadway show on Tuesday night.

The show was one night only and 43 minutes of blatant product placement, catchy tunes, choreographed moves and more puns than you can shake a stick at.

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Last year, Olay worked with PureWow to produce the viral musical numbers I Can’t Wait to Wash My Face, the Musical and the Holiday

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