Kimeko McCoy

Kimeko McCoy

Kimeko McCoy is a feature reporter turned digital journalist and currently serves as social media editor at Adweek. She focuses on posting engaging content for main brand accounts for platforms such as Instagram, Facebook, Twitter and Reddit.

Adweek’s Expanded Politics Coverage; Lay’s Redesign; A Gut-Wrenching PSA: Thursday’s First Things First

Plus, analyzing the effectiveness of Peacock.

KFC’s Viral Doughnut Sandwich; Norway’s Marketing Dilemma: Wednesday’s First Things First

Plus, how Heinz created America's favorite condiment.

Seinfeld Has a New Home; Nat Geo’s Climate Change Strategy: Tuesday’s First Things First

Plus, how marketers should be using Facebook groups.

How Social Media Marketers Found Success With Facebook Groups

After the algorithm changes, strategies also needed a refresh.

When There’s a Lunchroom Meme About Brands, Everyone Wants a Seat at the Table

Adweek joined in the fun on Twitter and Instagram.

Instagram Explores the Magic to Be Found at the End of a Rainbow With Cannes Installation

The colorful exhibit is a collaboration with glass artist Germans Ermičs.

On the Adweek Podcast: How to Launch Your Career the Right Way

Adweek writers and editors share lessons from the 2019 Adweek Grad Guide, including tips on landing your first job and making the most of mentoring opportunities.

5 Tricks for Navigating a New Work Environment When You’re the Youngest Employee

While also making sure you leave your mark on that organization.

This New App Wants to Connect Women in Advertising to Provide Tools and Support

Fellow is backed by VB&P and is pushing for a fall launch.

Olay Turned a Viral Spot Into an Off-Broadway Musical of Blatant Product Placement

The 43-minute-long branded show was available for one night only.