First Things First, an industry news letter presented by Adweek, aims to be a daily information resource for marketing and advertising professionals. The daily newsletter features a roundup of marketing, advertising and media news from Adweek, to keep you in the loop about the latest industry happenings. The First Things First column will also provide tips, techniques and marketing strategy information for industry professionals to utilize and better hone their skills and campaigns, as well as commentary and discussion from top brand ambassadors. At Adweek, we know that your day can be pretty hectic — but when you start your day with First Things First, you'll start fresh and ready to tackle whatever challenges await.
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The King Enters the Chicken Sandwich Fray; How to Reclaim Joy: Thursday’s First Things First

Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer [...]

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Spot the Guinness; Why the Kids Aren’t All Right: Friday’s First Things First

Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer [...]

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Why Is Breastfeeding Still Taboo?; 5 Key Skills for Marketers: Thursday’s First Things First

Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer [...]

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Lessons From PBR’s Nightmare Fuel; Peloton’s Serious Problem: Monday’s First Things First

Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer [...]

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30 CMOs Taking Agility to the Next Level: Monday’s First Things First

Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer [...]

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Experience Ad Euphoria; Updates from NewFronts: Tuesday’s First Things First

Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer [...]

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Dove + Lizzo on Body Positivity; The Brand Sustainability Surge: Thursday’s First Things First

Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer [...]

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How to Human; The 15 Most Trusted Brands: Wednesday’s First Things First

Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer [...]

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Get a Jab, Get a Bud; Connected TV Soars: Friday’s First Things First

Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer [...]

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The Death of Cookies; Mediaweek Day 2: Thursday’s First Things First

Plus, Scott Galloway pulls no punches

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The Most Effective Ad of 2020; A Gender Experiment in Ad Land: Wednesday’s First Things First

Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer [...]

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7 Post-Pandemic Super-Skills; Why Digital Cannes Lions Is More Inclusive: Tuesday’s First Things First

Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer [...]

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Eos Counts Its Cooch Blessings; What Does Another Digital Cannes Lions Mean for Marketing?: Friday’s First Things First

Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer [...]

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Satan Returns; The History of Acme: Thursday’s First Things First

Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer [...]