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Mercedes-Benz is back in the Super Bowl for its fifth nonconsecutive appearance, a spokesperson for the brand confirmed. It will air during the Feb. 3 broadcast of the game on CBS.
No other details were given at this time about the length of the spot or when the ad will air during the game.
Mercedes sat out the game last year, one year after running a 30-second spot for the brand’s AMG line. The Coen brothers directed the brand’s 2018 spot, which also had a 60-second cut and starred Peter Fonda in a tribute to the 1969 film, Easy Rider.
With Super Bowl LIII heading to Atlanta, it makes perfect sense that Mercedes would hop back into the game in 2019.