Athlete comeback story ads (or films, if you’d like) usually follow a linear pattern. First, the devastating injury, then the blow-by-blow of the comeback. The stories are often compelling, sometimes heartbreaking, but generally resolve themselves in the payoff at the end with a return to competition.
Klay Thompson’s Comeback Ode Is Visually Stunning While Telling an Honest Story
Translation follows up its State Farm work with another winner
