Doug Zanger

Doug Zanger

Senior Editor, Agencies
Doug Zanger is a senior editor, agencies at Adweek, focusing on creativity and agencies. He has covered a wide range of industry topics and interviewed several high-profile luminaries including Megan Rapinoe, Sue Bird, Jeff Goldblum, Carrie Brownstein, Michael Kelly, Jeffrey Katzenberg and some of the NFL’s biggest past and present stars. Based in Portland, Ore. and unabashedly loyal to the Pacific Northwest, Zanger has over 25 years of experience in the advertising industry, including 12 in radio, where he picked up a Radio Mercury Award.

Angel City Wants to Break the Mold for Women’s Professional Soccer

Powerhouse ownership and leadership, including A-list celebrities and entrepreneurs, are thinking big.

This Portland Agency Is Dotting the City With Tiny Billboards to Help Small Businesses

Protests and vandalism have caused a major retail slump.

FedEx and Fishing Poles Helped Scrappy Wolfgang Complete Its First Adidas Project

The agency went DIY after the pandemic hit and its budget was cut, using a back to basics approach.

Walter Geer Moves Into Executive Creative Director Role at VMLY&R

He leaves TBWA\Worldhealth for new position leading experience design.

We Are Rosie Gets Into the Content Game With New Platform for the Future of Work

Site focuses on the benefits of technology and a distributed workforce.

This Somber Ad About Biden’s Family Tragedy Says His Empathy Is Needed in the White House

The campaign, which targets battleground states, is funded by a doctor-led PAC seeking to protect Medicare.

Political Satire Is a Third Rail, and JibJab Is Doing Fine Without It

CEO Paul Hanges on Facebook, customer acquisition and speeding up work.

How White Is Brand Leadership? These Logo Tweaks Tell the Story

Instagram side project comes from Goodby Silverstein & Partners creatives.

Why Brands Need to Avoid Being Heroes in the World’s Story

In his new book, Thomas Kolster has an awakening about brand purpose.

Sam Adams’ Hilariously Inappropriate ‘Cousin From Boston’ Opens Up Baseball Season

Nomar Garciaparra also stars in ad for Red Sox fans.