Doug Zanger

Doug Zanger

Doug Zanger is senior editor at Adweek focusing on creative. He is based in Portland, Oregon and unabashedly loyal to the Pacific Northwest.

Isobar Veteran Ricardo Salema Becomes the Agency’s First U.S. Chief Creative Officer

This follows the appointment of Ronald Ng as global CCO.

How the Lee Clow Talent Tree Spreads Far and Wide in Advertising and Creativity

An outsized impact on careers and lives.

This Powerful Ad Shatters the Notion That Down Syndrome Means a ‘Lifetime of Limitations’

Saatchi & Saatchi spot marks National Down Syndrome Society’s 40th year.

Bucking the Trend, Kroger Seeks Its First Creative Agency of Record

Second-largest retailer in the U.S. recently sent out RFIs.

Like a Next-Gen Schoolhouse Rock, Cheerios Launches 4 Catchy Animated Shorts

‘Right on Tracks’ spreads messages of inclusion, empathy and kindness.

‘B’ Is for Brilliant: How IHOP’s Stunt Success Started With a Better Burger

The impressions were huge, but the product needed to improve first.

Microsoft’s Super Bowl Activation Shows the Places a Player’s Side Hustles Can Go

The tech giant partnered with Dr. Suess Enterprises.

Hyundai’s Super Bowl Ad Brings Jason Bateman’s Dry Wit to the Even Drier Topic of Car Shopping

The brand touts its unique buying process.

Tony Romo, Football’s Best Color Commentator, Keeps It Chill in Skechers’ Super Bowl Ad

Spot features former Dallas Cowboys quarterback in brand’s slip-ons.

Female Football Phenom Antoinette Harris Challenges Perceptions in Toyota’s Super Bowl Ad

The inspiring athlete anchors this year’s work from Burrell.