Infographic: 43% of Americans Surveyed Don't Plan on Watching the Super Bowl This Year

Less than a third say they're very likely to tune in

Advertiser spend for NFL games has been strong this season, though last year’s Super Bowl was the lowest-rated Big Game telecast since 2009. And according to a new survey from consumer intelligence research platform CivicScience, fewer people are planning on tuning in this year than in years past as well.

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This story first appeared in the Jan. 28, 2019, issue of Adweek magazine. Click here to subscribe.