Halo Top Continues Its Body-Positive Message With 3 New Spots

The ice cream brand's 'Stop Shoulding Yourself' campaign evolves

halo top
The campaign is scheduled to run until the end of August. Halo Top

Halo Top is bringing its body-positive “Stop Shoulding Yourself” ad campaign back for another summer with three new spots.

@hiebertpaul paul.hiebert@adweek.com Paul Hiebert is a CPG reporter at Adweek, where he focuses on data-driven stories that help illustrate changes in consumer behavior and sentiment.