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Maybe instead of thinking this period as the Great Resignation among brand marketing leaders, perhaps it’s more accurate to call it the Great CMO Shuffle.
Back in January, Bruno Cardinali decided to step down as CMO of Popeyes Louisiana Kitchen after three years in the role. Now, Jeff Klein is taking on that post, departing as CMO of Little Caesars.
Technically, Klein succeeds interim CMO Matt Rubin, who will take on the newly created position of vp of insights and analytics.
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