For Earth Day, Old Navy Is Eliminating Plastic Bags and Funding Young Environmental Advocates

The brand looks to amplify up-and-coming changemakers, including a new 11-year-old head of "fun-cycling"

Ryan Hickman is Old Navy's new head of
Ryan Hickman is Old Navy's new head of "fun-cycling." Old Navy

With Earth Day just a week away, brands are looking for ways to kickstart green initiatives to help bring about net zero emissions, tree plantation and consumer participation in eco-friendly activism.

@kaila_mathis kaila.mathis@contractor.adweek.com Kaila is a freelance writer for Adweek covering brand marketing and retail.