Coors Light Rolls Out a Tap That Glows and Dispenses Free Beer When It Hears Bud Light Ads

The brand tries to fight negativity with generosity

The beer wars, started by Bud Light over corn syrup, reached a fever pitch shortly after the Super Bowl. It has since devolved into a high school imbroglio filled with name-calling and, quite frankly, we’re getting a little exhausted with the whole thing.