Busta Rhymes, Lil Yachty and Lando Norris Star in Fast and Furious Google Chrome Campaign

The iconic rapper spoke with Adweek about the collaboration, which continues Chrome’s partnership with McLaren

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Warning: Google Chrome’s latest campaign might “Break Ya Neck.” 

That’s because the browser has partnered with the legendary purveyor of some of hip-hop’s fastest flows, Busta Rhymes, alongside fellow rapper, Lil Yachty, and McLaren F1 racing driver, Lando Norris, for a high-octane music video showing how Chrome satisfies the need for speed. 

In the two minute-long “Chrome Speed Challenge,” produced by ATTN’s Creative Shop, Norris calls on Yachty to see if he can come up with a rap that matches the speed of the browser and the McLaren racing car.

“Chrome wants to know if we’re as fast as they are,” says Norris, prompting Yachty and his team to use the browser to search for the racer’s top speed and a rap collaborator quick enough to bring them to the finish line.

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