Budweiser, Ad Council Target National Beer Day in Covid-19 Vaccination Drive

The campaign will continue with its 'Good Times Are Coming' ad

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

A partnership between Budweiser, the Anheuser-Busch Foundation and the Ad Council released the latest installment of the “It’s Up to You” campaign to help raise awareness and trust in Covid-19 vaccinations.

A public service announcement film called “Good Times Are Coming,” which was created by David Miami, is part of “the largest public communications health campaign in U.S. history,” the partnership said in a statement. It will run on April 7, before the June 15 National Beer Day, to underline the

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in