Super Bowl

Budweiser Will Sit Out the Super Bowl for the First Time in 37 Years

Anheuser-Busch will shift its marketing budget to support Covid-19 vaccine PSAs

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For most millennials, 2021 will be the first year in their lifetimes that Budweiser will not have an ad in the Super Bowl.

Since 1984, Budweiser has run a Big Game ad every single year, solidifying itself as a staple of Super Bowl advertising with its iconic Clydesdales, puppies and heartwarming stories about what it means to be American.

But over the past year, a lot has been disrupted in American life. And that’s pushed Anheuser-Busch to reevaluate its priorities, said the beverage giant’s U.S.



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