Advertising Isn't a Dirty Word. It Can Help the Covid Crisis

And have a huge impact on our collective health

Give our readers an inside look at your brand's marketing approach by joining the Adweek Columnist Network. If you're a VP or above, submit your pitch.


The Covid-19 crisis has rewritten the rules of advertising. But it’s only confirmed what we already know: Advertising isn’t a dirty word. It’s part of our escape route from the pandemic and will have a huge influence on the world’s health far beyond it.