3 Reasons Google's New Shopping Listings Are Really About Amazon

Sure, Google wants to help retailers—but it also wants market share

Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from Gatorade, Marriott, Alo Yoga, Campbell's, Uncommon James and more. Book now.

When Google announced it is adding organic listings to its Shopping site and other properties, the platform said it wanted to help retailers connect with consumers regardless of advertising spend.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in