Verizon and Disney Use AR to Make Children's Holiday Wishes Come True

The new promotion is inspired by Disney's upcoming film Wish

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Disney’s upcoming animated film Wish hits theaters Nov. 22. To promote the feature, Verizon collaborated with Disney to release a Wish on a StAR augmented reality experience that will allow people to donate to their local Toys for Tots chapter and grant children’s wishes this holiday season.

The AR experience is accessed via QR code or link on a mobile device. It allows people to view their state as a starry night sky map with special golden stars representing local Toys for Tots chapters.

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