QR codes were one of the biggest comeback stories of the Covid-19 pandemic. According to Engine Insights, 76% of people have used them in the last two years, and 58% have grown more comfortable with using them since March 2020.
The humble piece of tech has popped up everywhere from Super Bowl ads to restaurant menus. Since the start of 2022, it’s also been sending a potentially life-saving message to German citizens.
Showcasing what can happen when innovative design meets functionality, the QR code has turned out to be the pièce de resistance at the center of a campaign for German nonprofit Johanniter-Unfall-Hilfe, which offers emergency medical and humanitarian aid in Europe.
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