Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Popeyes announced today that it has partnered with UglyChristmasSweater.com to create the perfect seasonal attire for the dedicated poultry fiend in the family: a bright orange, chicken sandwich-themed holiday sweater.
Building off of a big year on social, Popeyes is looking to prolong the wave of popularity that was sparked by a new chicken sandwich and a simple August tweet in response to Chick-fil-A’s own sandwich promotion.
They were also propped up by a star-studded cast of marketing professionals, from Burger
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in