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Topic: RED

Twitter's New Buy Button Is Key to Its Mobile Commerce Future Home Depot, Pharrell, Red test new feature

Twitter unveils a social shopping button today that lets marketers drive conversions straight from tweets, after months of speculation that such a feature was in the works. The new offering appears in Twitter’s iPhone…

September 8, 2014, 9:00 AM EDT

We'll Buy Nearly Anything From a Woman in a Red Dress The story of advertising's most sensuous icon

Marketers like to talk about stuff that’s “disruptive.” And when it comes to advertising—actually, when it comes to pop culture in general—few things are quite as disruptive as a woman…

July 30, 2014, 9:53 PM EDT

'Crotches Kill,' Canadian Ads Warn Texting Drivers A groin-inducing tagline

Crotches have been lethal for God knows how long. But traffic-safety officials in Alberta, Canada, are using new ads to highlight the most recent source of groin-related fatalities: subversive texting.…

February 26, 2013, 8:59 AM EST

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