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Topic: Mark Penn

Stagwell Group Buys Code and Theory

Digital shop joins Mark Penn's expanding portfolio

Adding to its agency portfolio, Stagwell Group today said it acquired a majority stake in Code and Theory, a digital creative shop based in New York. Stagwell is led by Mark…

Microsoft Launches Global Review of Marketing Services

Company spends some $1 billion on media annually

The timing of Microsoft's global marketing services review is curious, given that the company is still searching for a new global CEO. Sources expect the new chief executive to have a…

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