Zombies, detectives and Madison Ave….meet fan boys and private security. AMC, with a foundation of acclaimed scripted dramas, including Mad Men, Breaking Bad and The Walking Dead, is moving into…
Bravo delivers the “Affluencers,” the most affluent, educated, influential and engaged audience in cable. They are passionate about Bravo’s buzzy content around food, fashion, beauty, design, digital and pop culture.…
Comcast Spotlight is all about making things easier-—creating an infrastructure that enables advertisers, whether local, regional or national, to get more out of their media spend. The ad sales division…
For fans of thriller, suspense and horror, FEARnet is the ultimate destination, featuring movie releases from all of Hollywood’s top studios and indies, including Sony Pictures and Lionsgate. With over…
When it comes to baseball, few channels have the resources—much less the recognition—of MLB Network, the channel of Major League Baseball. The channel sees itself as the primary destination for…
National, regional and local advertisers looking to make local multichannel cable buys have been turning to NCC Media for more than two decades. Today, the group, owned by partners Comcast,…
Build trusted brands. Engage upscale viewers. Influence purchase decisions. The formula sounds deceptively simple. But there’s nothing simple about the success Scripps Networks Interactive has had in bringing that formula…
HGTV and DIY Network personify “pride of place,” capturing the powerful connection consumers have with their homes and delivering the inspiration needed to turn a house into a showplace. Providing…
Food Network and Cooking Channel have completely changed how consumers talk about, learn about and share their feelings about food and cooking. They’ve elevated food to a national passion and…
Travel Channel is all about what moves you. But not just from point A to point B. Travel Channel invites viewers to summon up something deep within their collective DNA:…
Storytelling is at the heart of all country music. And like any great story, the audience wants to know what happens next. The next chapter in the Great American Country…
When your channel is associated with what may be the most famous network of museums and research centers in the U.S., it’s no surprise that you’re going to focus on…
A decade ago, the first high-definition networks hit cable. Now HD is the norm and in-home 3D is the next frontier. 3net, a joint venture of Sony Corp., Discovery Communications…
Syfy has a target audience in mind: people with a shared mindset of curiosity, optimism, creativity and open-mindedness that drives them to take risks, push boundaries and challenge the status…
When The Weather Channel went on the air 30 years ago, it was a convenient place for people to go and check the outside temperature. Today, viewers may still tune…
WGN America is more than a place to watch the best in Chicago sports coverage. The channel, a superstation feed of Chicago’s WGN-TV, will still broadcast more than 100 regular…
The technology of television has hard-wired the viewing habits of successive generations of Americans. Boomers brought their broadcast event mentality to the launch of cable. Gen Xers, who came of…


















