Jason Lynch

Jason Lynch

Jason Lynch is Adweek's television beat writer.
Jason Lynch is Adweek's senior editor for television, covering trends, technology, personalities and programming across broadcast, cable and streaming video. Formerly TV Editor for People magazine, he has been covering the TV and movie industries for more than a decade.

10 Times That ABC’s Scandal Changed TV as We Knew It

After seven twist-filled seasons, Shonda Rhimes’ groundbreaking drama signs off tonight.

After a Year of Talks, NBCUniversal Joins Viacom, Turner and Fox’s OpenAP Platform

The company will license its own data capabilities to boost the standard audience targeting offering.

National Geographic’s Upfront Pitch Highlights Power of Storytelling, and Returning Franchises

The Disney deal is looming, but it’s ‘business as usual,’ according to CEO Courteney Monroe.

CBS Ad Sales Creates Group to Bolster Its Branded Entertainment and Integrations

Brands don’t need to wait for the upfront to work with CBS Eye Max.

The Good Fight Channeled Schoolhouse Rock to Explain How Trump Could Get Impeached

An animated musical short in this week’s episode provides a step-by-step primer.

Led by Viacom, Networks Try Their Hand at Festivals to Lure Fans and Brands

But buyers caution those events can be 'hit or miss' for marketers

What Financial Brands Can Learn From A+E Networks’ Study on Marketing to Women

More educational and empowering messaging; less 'pinkwashing,' says new research

Amid Industry Upheaval, AMC Networks’ Stability Will Be an Upfront Asset

After a combined upfront event last year, the company returns to agency lunches and dinners.

USA Orders 4 Scripted Pilots Ahead of Upfront, Including One Related to the Bourne World

Most-watched cable entertainment network for 12 years also readies a Suits spinoff and The Purge series.

Fuse Media Heads Into Upfront With New Branded Content Studio

The company has picked up seven new shows for linear and digital platforms.